Bar sales · Plano, TX
Senor Locos
701 W Parker Rd, Plano, 75023
Senor Locos, at 701 W Parker Rd in Plano, reported $306,896 in alcohol sales — liquor, beer, wine and cover charges — over the 12 months ending July 2026, about $25,575 a month and down 1.2% from the year before. That ranks 132nd of 327 venues in Plano, where the median venue sold $185,461.
- Average per month
- $26K
- 12 of 12 months filed
- Latest month
- $27K
- Aug 2026
- Year over year
- -1.2%
- vs $311K
- Rank in Plano
- #132
- of 327 venues
What it sells
- Liquor 70%
- Beer 28%
- Wine 2%
Share of reported liquor, beer, wine and cover-charge receipts, Aug 2025 – Jul 2026.
Within half a mile
The median venue within half a mile sold $455,255 over the same 12 months, across 10 venues that filed.
| # | Venue | 12-month sales | Per month |
|---|---|---|---|
| 1 | Austin Avenue Grill & Sports Bar935 W Parker Rd Ste 410 | $2.43M | $203K |
| 2 | Twin Peaks3312 N Central Expy | $2.33M | $194K |
| 3 | Bavarian Grill3425 Premier Dr | $780K | $65K |
| 4 | Chuy's3408 N Central Expy | $779K | $65K |
| 5 | Longhorn Steakhouse3421 N Central Expy | $500K | $42K |
| 6 | Saltgrass Steakhouse3320 N Central Expy | $411K | $34K |
| 7 | Carrabba's Italian Grill3400 N Central Expy | $190K | $16K |
| 8 | Big Mike's Bar and Grill3200 Alma Dr | $168K | $17K |
The map shows Senor Locos's full monthly history with the liquor, beer and wine split, and lets you draw a circle of any size to get the median venue around it. Radius comps, trade-area context and CSV export are in Pro.
Questions
How much does Senor Locos make?
Senor Locos reported $306,896 in mixed-beverage sales over the 12 months ending July 2026 (Aug 2025 – Jul 2026), an average of $25,575 a month. The figure covers alcohol and cover charges only; food and non-alcoholic sales are not reported to the state.
What were Senor Locos's most recent monthly alcohol sales?
Senor Locos reported $26,901 for August 2026, its most recent filing.
How does Senor Locos compare with other bars in Plano?
It ranks 132nd of 327 Plano venues by alcohol sales over the 12 months ending July 2026. The median Plano venue sold $185,461. Within half a mile, the median venue sold $455,255.
Where does this data come from?
Every Texas business with a mixed-beverage permit files its gross receipts with the Texas Comptroller each month. The state publishes those filings on data.texas.gov. These figures are the filings as reported, grouped by venue.
TABC permit: RM1095948. All bar sales in Plano