Bar sales · New Braunfels, TX
Southern Star Beverage
360 Millies Ln, New Braunfels, 78132
Southern Star Beverage, at 360 Millies Ln in New Braunfels, reported $125,612 in alcohol sales — liquor, beer, wine and cover charges — over the 12 months ending July 2026, about $10,468 a month and up 166.2% from the year before. That ranks 96th of 149 venues in New Braunfels, where the median venue sold $312,564.
- Average per month
- $10K
- 12 of 12 months filed
- Latest month
- $7K
- Aug 2026
- Year over year
- +166.2%
- vs $47K
- Rank in New Braunfels
- #96
- of 149 venues
What it sells
- Liquor 51%
- Beer 26%
- Wine 23%
Share of reported liquor, beer, wine and cover-charge receipts, Aug 2025 – Jul 2026.
The map shows Southern Star Beverage's full monthly history with the liquor, beer and wine split, and lets you draw a circle of any size to get the median venue around it. Radius comps, trade-area context and CSV export are in Pro.
Questions
How much does Southern Star Beverage make?
Southern Star Beverage reported $125,612 in mixed-beverage sales over the 12 months ending July 2026 (Aug 2025 – Jul 2026), an average of $10,468 a month. The figure covers alcohol and cover charges only; food and non-alcoholic sales are not reported to the state.
What were Southern Star Beverage's most recent monthly alcohol sales?
Southern Star Beverage reported $7,350 for August 2026, its most recent filing.
How does Southern Star Beverage compare with other bars in New Braunfels?
It ranks 96th of 149 New Braunfels venues by alcohol sales over the 12 months ending July 2026. The median New Braunfels venue sold $312,564. Within half a mile, the median venue sold $125,612.
Where does this data come from?
Every Texas business with a mixed-beverage permit files its gross receipts with the Texas Comptroller each month. The state publishes those filings on data.texas.gov. These figures are the filings as reported, grouped by venue.
TABC permit: MB200102335. All bar sales in New Braunfels