Bar sales · McAllen, TX
Santa Diabla Cantina
1704 Dallas Ave, McAllen, 78501
Santa Diabla Cantina, at 1704 Dallas Ave in McAllen, reported $256,191 in alcohol sales — liquor, beer, wine and cover charges — over the 12 months ending July 2026, about $21,349 a month and down 12.4% from the year before. That ranks 101st of 246 venues in McAllen, where the median venue sold $175,820.
- Average per month
- $21K
- 12 of 12 months filed
- Latest month
- $21K
- Jul 2026
- Year over year
- -12.4%
- vs $292K
- Rank in McAllen
- #101
- of 246 venues
What it sells
- Liquor 74%
- Beer 26%
Share of reported liquor, beer, wine and cover-charge receipts, Aug 2025 – Jul 2026.
Within half a mile
The median venue within half a mile sold $84,834 over the same 12 months, across 50 venues that filed.
| # | Venue | 12-month sales | Per month |
|---|---|---|---|
| 1 | Grand Central Square122 S 17th St | $1.37M | $114K |
| 2 | University Drafthouse Mcallen100 E Us Highway 83 | $1.05M | $88K |
| 3 | Vandu220 S 17th St | $606K | $50K |
| 4 | Buffalo Wild Wings Grill & Bar3520 W Us Highway 83 | $570K | $48K |
| 5 | Saltgrass Steakhouse3000 W Us Highway 83 | $564K | $47K |
| 6 | The Flying Walrus204 S 17th St | $523K | $44K |
| 7 | Mcallen Performing Arts Center801 Convention Center Blvd | $511K | $43K |
| 8 | Mcallen Convention Center700 Convention Center Blvd | $507K | $42K |
The map shows Santa Diabla Cantina's full monthly history with the liquor, beer and wine split, and lets you draw a circle of any size to get the median venue around it. Radius comps, trade-area context and CSV export are in Pro.
Questions
How much does Santa Diabla Cantina make?
Santa Diabla Cantina reported $256,191 in mixed-beverage sales over the 12 months ending July 2026 (Aug 2025 – Jul 2026), an average of $21,349 a month. The figure covers alcohol and cover charges only; food and non-alcoholic sales are not reported to the state.
What were Santa Diabla Cantina's most recent monthly alcohol sales?
Santa Diabla Cantina reported $20,706 for July 2026, its most recent filing.
How does Santa Diabla Cantina compare with other bars in McAllen?
It ranks 101st of 246 McAllen venues by alcohol sales over the 12 months ending July 2026. The median McAllen venue sold $175,820. Within half a mile, the median venue sold $84,834.
Where does this data come from?
Every Texas business with a mixed-beverage permit files its gross receipts with the Texas Comptroller each month. The state publishes those filings on data.texas.gov. These figures are the filings as reported, grouped by venue.
TABC permit: MB200084155. All bar sales in McAllen