Bar sales · McAllen, TX
Applebee's Neighborhood Grill & Bar
4601 North 10th Street, McAllen, 78504
Applebee's Neighborhood Grill & Bar, at 4601 North 10th Street in McAllen, reported $421,572 in alcohol sales — liquor, beer, wine and cover charges — over the 12 months ending September 2026, about $35,131 a month and down 10.6% from the year before. That ranks 66th of 249 venues in McAllen, where the median venue sold $171,087.
- Average per month
- $35K
- 12 of 12 months filed
- Latest month
- $33K
- Sep 2026
- Year over year
- -10.6%
- vs $471K
- Rank in McAllen
- #66
- of 249 venues
What it sells
- Liquor 52%
- Beer 47%
- Wine 1%
Share of reported liquor, beer, wine and cover-charge receipts, Oct 2025 – Sep 2026.
Within half a mile
The median venue within half a mile sold $287,923 over the same 12 months, across 14 venues that filed.
| # | Venue | 12-month sales | Per month |
|---|---|---|---|
| 1 | Kiss and Fly5204 N 10th St | $1.88M | $157K |
| 2 | Chili's Grill & Bar521 E Nolana Ave | $636K | $53K |
| 3 | JTS Tavern5113 N 10th St Ste B | $588K | $49K |
| 4 | Buffalo Wild Wings4424 N 10th St | $441K | $37K |
| 5 | El Divino5001 N 10th St | $408K | $34K |
| 6 | Costa Messa Restaurant North5248 N 10th St | $301K | $25K |
| 7 | Il Forno a Legna3817 N 10th St Ste 5 | $275K | $23K |
| 8 | Buffalo Wings & Rings4711 N 10th St | $258K | $22K |
The map shows Applebee's Neighborhood Grill & Bar's monthly history with the liquor, beer and wine split, and lets you draw a circle of any size to get the median venue around it. Radius comps and trade-area context are free. Full history and CSV export are in Pro.
Questions
How much does Applebee's Neighborhood Grill & Bar make?
Applebee's Neighborhood Grill & Bar reported $421,572 in mixed-beverage sales over the 12 months ending September 2026 (Oct 2025 – Sep 2026), an average of $35,131 a month. The figure covers alcohol and cover charges only; food and non-alcoholic sales are not reported to the state.
What were Applebee's Neighborhood Grill & Bar's most recent monthly alcohol sales?
Applebee's Neighborhood Grill & Bar reported $33,227 for September 2026, its most recent filing.
How does Applebee's Neighborhood Grill & Bar compare with other bars in McAllen?
It ranks 66th of 249 McAllen venues by alcohol sales over the 12 months ending September 2026. The median McAllen venue sold $171,087. Within half a mile, the median venue sold $287,923.
Where does this data come from?
Every Texas business with a mixed-beverage permit files its gross receipts with the Texas Comptroller each month. The state publishes those filings on data.texas.gov. These figures are the filings as reported, grouped by venue.
TABC permit: MB536799. All bar sales in McAllen