Bar sales · Lubbock, TX
El Malecon
4646 50th St, Lubbock, 79414
El Malecon, at 4646 50th St in Lubbock, reported $512,419 in alcohol sales — liquor, beer, wine and cover charges — over the 12 months ending September 2026, about $42,702 a month and up 29.8% from the year before. That ranks 83rd of 287 venues in Lubbock, where the median venue sold $233,988.
- Average per month
- $43K
- 12 of 12 months filed
- Latest month
- $45K
- Sep 2026
- Year over year
- +29.8%
- vs $395K
- Rank in Lubbock
- #83
- of 287 venues
What it sells
- Liquor 37%
- Beer 63%
- Wine <1%
Share of reported liquor, beer, wine and cover-charge receipts, Oct 2025 – Sep 2026.
Within half a mile
The median venue within half a mile sold $396,497 over the same 12 months, across 6 venues that filed.
| # | Venue | 12-month sales | Per month |
|---|---|---|---|
| 1 | 50Th Street Caboose5027 50th St | $942K | $79K |
| 2 | Jake's5025 50th St Unit A | $718K | $60K |
| 3 | Champs Sports Bar5028 50th St | $281K | $23K |
| 4 | Red Lobster Restaurant5034 50th St | $119K | $10K |
| 5 | Jalapenos4637 50th St | $45K | $6K |
The map shows El Malecon's monthly history with the liquor, beer and wine split, and lets you draw a circle of any size to get the median venue around it. Radius comps and trade-area context are free. Full history and CSV export are in Pro.
Questions
How much does El Malecon make?
El Malecon reported $512,419 in mixed-beverage sales over the 12 months ending September 2026 (Oct 2025 – Sep 2026), an average of $42,702 a month. The figure covers alcohol and cover charges only; food and non-alcoholic sales are not reported to the state.
What were El Malecon's most recent monthly alcohol sales?
El Malecon reported $45,198 for September 2026, its most recent filing.
How does El Malecon compare with other bars in Lubbock?
It ranks 83rd of 287 Lubbock venues by alcohol sales over the 12 months ending September 2026. The median Lubbock venue sold $233,988. Within half a mile, the median venue sold $396,497.
Where does this data come from?
Every Texas business with a mixed-beverage permit files its gross receipts with the Texas Comptroller each month. The state publishes those filings on data.texas.gov. These figures are the filings as reported, grouped by venue.
TABC permit: MB1119471. All bar sales in Lubbock